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SWOT Analysis – A Springboard for Succesful Projects
-Some things are so simple, yet efficient that they are destined to stay around. Like the game of noughts &…
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27 Secs But – Oh, So Many – Options
-Last year the Omnibus team has done the unique research. By using RFID technology we – anonymously, of course! -…
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A Proper Test For Category Management 2.0
-Imagine tens of thousands of elements with different features. How do you manage and organize them? Especially, when the sets…
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Dunnhumby – The Wizard from the Tesco’s Data Mountain
-Dunnhumby – The Wizard from the Tesco’s Data Mountain…
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Improve ROI On Your In-Store Merchandising Budget
-THE COMMUNICATION NOISE While a typical grocery supermarket at any given moment holds up to 50.000 different products, a typical…
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Retailing as Evoking Emotions?
-Retailing as Evoking Emotions? A politician, a rock and roll band or a stage performer – they all must evoke…
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Nakupne misije
-Okej, vsi vemo, da moramo poznati svoje kupce. Zato jih segmentiramo. Toda pregledane množice podatkov včasih – kar pogosto, prepogosto…
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The Discounters – Blitzkrieg Retailing
-It’s spreading fast. From Germany to Australia. Not missing tiny Slovenia. Of course, we’re talking about the blitzkrieg invasion of…
