assortment – Omnibus

Customer Behaviour
Cut Down Your Assortment Babies!
July 23, 2020 - by Omnibus
In writing one of the adages says: »Kill your babies!« Means you have to relentlessly cut down the particular scenes…

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Omnibus
Strategy
SWOT Analysis – A Springboard for Succesful Projects
July 21, 2020 - by Omnibus
Some things are so simple, yet efficient that they are destined to stay around. Like the game of noughts &…

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Omnibus
Shopper Insight
A Proper Test For Category Management 2.0
November 29, 2018 - by Omnibus
Imagine tens of thousands of elements with different features. How do you manage and organize them? Especially, when the sets…

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Omnibus
Product Development
Retailing as Evoking Emotions?
September 23, 2018 - by Omnibus
Retailing as Evoking Emotions? A politician, a rock and roll band or a stage performer – they all must evoke…

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Omnibus
Best Practices
Fewer Products More Buys
July 20, 2016 - by Omnibus
We now know – or better, have all the means available to know – that less could be much more,…

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Omnibus

About me

Hi! I'm Simon Hernaus.

Designing workshops, writing, consulting, and sharing insights to help your retail projects.

More than 200 professionals passed through my workshops, courses, and projects. Many of them entered as trainees and later achieved top positions in companies like Coca-Cola, Heineken, Petrol, Kofola, Pernod-Ricard, Leclerc etc.

I also travel a lot, backpacking, as sustainable as possible, also to the more remote places. In 2022, I explored Venice .. Romania .. Bulgaria .. East Turkey. The human perspective, different economic levels of countries, and the problems of sustainability are reflected in the learning materials.

Individual courses

From January - March 2023 I have some free time slots for online learning courses and personal mentoring (perhaps offline if physically close to you).

Focus themes for 2023 are

a) visual merchandising for remarkable product positioning

b) turning why? of your retail organization into a key competitive advantage and creatively pack it for your customers

Suitable for:
- a career change in retail
- specific projects that need some steering & added skills
- adding particular skills and knowledge
- skills development of your team members
- those who wish to provide or expand their own consultancy services.

For whom?

The most successful students are not those who absorb tons of information. My mentoring programmes provide you with feedback, human context, and sharing experience.

We'll develop a learning plan that meets your needs together.

Learning together is more fun and also provides peer feedback. We might create a small learning group if suitable.

How to join?

The personal, individual mentoring programme closed on 31. 12. 2022. However, some possibilities are still open. Contact me via
this form.

How to Win in the Age of Disruption
How to win and keep customers in the age of disruption? Why do retail business strategies need to be bolder…
April 6, 2022
Leverage Destination Categories to Increase Store Traffic
The number of store visitors – the footfall in physical stores – is a crucial driver of every retail business.…
March 30, 2022
Retail Innovation: A Thin Line Between Failure and Success
Some (business) tales teach us how to succeed. The tale of JC Penney could be one of those. It has…
March 23, 2022
In-Store Customer Decision Making
Every succesful retailer plays a game with customer decision-making process. Our choice. How we as shoppers find, choose and buy…
March 2, 2022
How To Engage Customers In Retail Stores?
— STORIES MEET AND VIOLATE THE LISTENERS EXPECTATIONS Remember a good crime story, maybe a detective tv series? It goes…
June 4, 2021

Posts tagged with ‘assortment’

Cut Down Your Assortment Babies!

SWOT Analysis – A Springboard for Succesful Projects

A Proper Test For Category Management 2.0

Retailing as Evoking Emotions?

Fewer Products More Buys

About me

Individual courses

For whom?

How to join?