{"id":17394,"date":"2018-07-23T14:19:39","date_gmt":"2018-07-23T14:19:39","guid":{"rendered":"https:\/\/www.omnibus.si\/workshops\/"},"modified":"2025-09-02T21:06:38","modified_gmt":"2025-09-02T21:06:38","slug":"workshops","status":"publish","type":"page","link":"https:\/\/www.omnibus.si\/sl\/workshops\/","title":{"rendered":"Delavnice 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"17394\" class=\"elementor elementor-17394 elementor-16519\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18121d5 e-flex e-con-boxed e-con e-parent\" data-id=\"18121d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c2cc0e elementor-widget elementor-widget-image\" data-id=\"7c2cc0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"960\" height=\"720\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO.png\" class=\"attachment-large size-large wp-image-20992\" alt=\"sveza-rast-delavnice\" srcset=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO.png 960w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO-300x225.png 300w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO-768x576.png 768w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO-600x450.png 600w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2016\/02\/Reinvent-Slide-SLO-900x675.png 900w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56b7895 e-flex e-con-boxed e-con e-parent\" data-id=\"56b7895\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-00b387e e-con-full e-flex e-con e-child\" data-id=\"00b387e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-936c3f8 e-con-full e-flex e-con e-child\" data-id=\"936c3f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31586dd elementor-align-right elementor-widget elementor-widget-button\" data-id=\"31586dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/sl\/narocite-delavnico\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Naro\u010dite delavnico<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40c1011 e-flex e-con-boxed e-con e-parent\" data-id=\"40c1011\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5de808e elementor-widget elementor-widget-menu-anchor\" data-id=\"5de808e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"workshop-list\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6816949 elementor-widget elementor-widget-text-editor\" data-id=\"6816949\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #303030; text-align: var(--text-align);\">1. #vzvodi za uspe\u0161ne trgovine z repom in glavo<\/span><\/h2>[spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p><img decoding=\"async\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2021\/03\/delWEB_slo_.png\" alt=\"\" width=\"1080\" height=\"720\" \/><\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p>Organizacija prodajnih prostorov klju\u010dno vpliva na uspeh prodajnih prostorov in trgovcev. Delavnica vodi skozi korake \u2013 vse do priprave takti\u010dno zrelega prodajnega prostora, ki povezuje zastavljeno prodajno strategijo s pri\u010dakovanji kupcev. #vzvodi so sinteza dobrih praks, izku\u0161enj, raziskovalnih ugotovitev in uporabnih uvidov za uspe\u0161ne trgovine.<\/p><p>Z udele\u017eenci uporabimo metode in uvide #vzvodi neposredno v postopku, ki vodi do izdelave pilotne trgovine, va\u0161e odsko\u010dne deske do dobro organiziranih in uspe\u0161nih trgovin za nove \u010dase.<\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;4&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_position=&#8221;last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_button button_text=&#8221;Ve\u010d o delavnici &#8230;&#8221; button_size=&#8221;standard&#8221; button_colour=&#8221;accent&#8221; button_type=&#8221;standard&#8221; rounded=&#8221;yes&#8221; button_dropshadow=&#8221;no&#8221; button_link=&#8221;https:\/\/www.omnibus.si\/sl\/vzvodi-za-prepricljive-prodajne-prostore\/&#8221; button_target=&#8221;_self&#8221; align=&#8221;left&#8221; animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_column] [spb_row element_name=&#8221;Delavnica &#8211; Workshop&#8221; wrap_type=&#8221;standard-width&#8221; row_bg_type=&#8221;color&#8221; color_row_height=&#8221;content-height&#8221; bg_type=&#8221;cover&#8221; parallax_image_height=&#8221;content-height&#8221; parallax_image_movement=&#8221;fixed&#8221; parallax_image_speed=&#8221;standard&#8221; bg_video_loop=&#8221;yes&#8221; parallax_video_height=&#8221;window-height&#8221; row_top_style=&#8221;none&#8221; row_bottom_style=&#8221;none&#8221; parallax_video_overlay=&#8221;none&#8221; row_overlay_opacity=&#8221;0&#8243; remove_element_spacing=&#8221;no&#8221; row_col_spacing=&#8221;0&#8243; row_col_pos=&#8221;default&#8221; row_col_equal_heights=&#8221;no&#8221; row_expanding=&#8221;no&#8221; row_animation=&#8221;none&#8221; row_animation_delay=&#8221;0&#8243; minimize_row=&#8221;no&#8221; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; el_class=&#8221;wshopcont&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_animation=&#8221;none&#8221; col_animation_delay=&#8221;0&#8243; col_bg_type=&#8221;cover&#8221; col_parallax_image_movement=&#8221;fixed&#8221; col_parallax_image_speed=&#8221;0.5&#8243; col_padding=&#8221;0&#8243; col_vertical_offset=&#8221;0&#8243; col_horizontal_offset=&#8221;0&#8243; col_custom_zindex=&#8221;0&#8243; col_sm=&#8221;12&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;no&#8221; custom_css_percentage=&#8221;yes&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0%;margin-bottom: 0%;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<h2>2. Upravljanje blagovnih skupin 2.0: 1 strategija od A do \u017d<\/h2>[\/spb_text_block] [\/spb_column] [spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p><img decoding=\"async\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2021\/03\/delWEB_slo_2.png\" alt=\"\" width=\"1080\" height=\"720\" \/><\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p>Category management oz. upravljanje blagovnih skupin se je razvilo v \u010dasih pred digitalno revolucijo. Nakupovalne navade so se vmes temeljito spremenile, zato celoten koncept nujno potrebuje osve\u017eitev. Tako pomlajen bo spet predstavljal najbolj\u0161i okvir, ki povezuje ponudbo, taktiko, strategijo in vedenje kupcev. V Omnibusu u\u010dimo principe okretnega category managementa (upravljanja blagovnih skupin), ki zdru\u017euje tradicionalnih 8 korakov z agilnimi pristopi vodenja projektov. V digitalnih \u010dasih je klju\u010d fleksibilnost, tudi v prodajnem prostoru. Dobro ukro\u010dene podatke o pretekli prodaji morajo spremljati strategije rasti &#8211; tak\u0161ne, ki odkrivajo prilo\u017enosti za novo ponudbo.<\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;4&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_position=&#8221;last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_button button_text=&#8221;Ve\u010d o delavnici &#8230;&#8221; button_size=&#8221;standard&#8221; button_colour=&#8221;accent&#8221; button_type=&#8221;standard&#8221; rounded=&#8221;yes&#8221; button_dropshadow=&#8221;no&#8221; button_link=&#8221;https:\/\/www.omnibus.si\/sl\/workshops\/category-management-2-0\/&#8221; button_target=&#8221;_self&#8221; align=&#8221;left&#8221; animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_column] [\/spb_row] [spb_row element_name=&#8221;Delavnica &#8211; Workshop&#8221; wrap_type=&#8221;standard-width&#8221; row_bg_type=&#8221;color&#8221; color_row_height=&#8221;content-height&#8221; bg_type=&#8221;cover&#8221; parallax_image_height=&#8221;content-height&#8221; parallax_image_movement=&#8221;fixed&#8221; parallax_image_speed=&#8221;standard&#8221; bg_video_loop=&#8221;yes&#8221; parallax_video_height=&#8221;window-height&#8221; row_top_style=&#8221;none&#8221; row_bottom_style=&#8221;none&#8221; parallax_video_overlay=&#8221;none&#8221; row_overlay_opacity=&#8221;0&#8243; remove_element_spacing=&#8221;no&#8221; row_col_spacing=&#8221;0&#8243; row_col_pos=&#8221;default&#8221; row_col_equal_heights=&#8221;no&#8221; row_expanding=&#8221;no&#8221; row_animation=&#8221;none&#8221; row_animation_delay=&#8221;0&#8243; minimize_row=&#8221;no&#8221; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; el_class=&#8221;wshopcont&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_animation=&#8221;none&#8221; col_animation_delay=&#8221;0&#8243; col_bg_type=&#8221;cover&#8221; col_parallax_image_movement=&#8221;fixed&#8221; col_parallax_image_speed=&#8221;0.5&#8243; col_padding=&#8221;0&#8243; col_vertical_offset=&#8221;0&#8243; col_horizontal_offset=&#8221;0&#8243; col_custom_zindex=&#8221;0&#8243; col_sm=&#8221;12&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;no&#8221; custom_css_percentage=&#8221;yes&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0%;margin-bottom: 0%;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<h2>3. Uspe\u0161ni prodajni prostori<\/h2>[\/spb_text_block] [\/spb_column] [spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2021\/03\/delWEB_slo_3.png\" alt=\"\" width=\"1080\" height=\"720\" \/><\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p>Novi formati trgovin so spoj najbolj\u0161ih praks in bolj drznih prehodov v neznano.\u00a0<\/p><p>Na eni strani dobra analiza poskrbi za razumevanje nakupovalnih vzorcev in vedenja kupcev, kar omogo\u010da pripravo dobre ponudbe. Na drugi strani morajo novi formati zaobjeti ne le dana\u0161nja, marve\u010d tudi bodo\u010da pri\u010dakovanja kupcev. Delavnica s pomo\u010djo izdelave person kupcev zdru\u017euje oboje. Popelje \u010dez vse klju\u010dne analize, ki omogo\u010dajo opredeliti \u017eelje in potrebe kupcev. Nato z ustvarjalnimi postopki pretekle podatke dopolnimo s prilo\u017enostmi za prihodnjo rast.<\/p><p>Korak za korakom bo va\u0161 team s pomo\u010djo analize in ustvarjalnosti izdelal koncept in vsebino pilotne trgovine \u2013 idealnega prototipa in obenem \u00bb\u017eivega\u00ab laboratorija prodajnih formatov.<\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;4&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_position=&#8221;last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_button button_text=&#8221;Ve\u010d o delavnici &#8230;&#8221; button_size=&#8221;standard&#8221; button_colour=&#8221;accent&#8221; button_type=&#8221;standard&#8221; rounded=&#8221;yes&#8221; button_dropshadow=&#8221;no&#8221; button_link=&#8221;\/sl\/narocite-delavnico\/&#8221; button_target=&#8221;_self&#8221; align=&#8221;left&#8221; animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_column] [\/spb_row] [spb_row element_name=&#8221;Delavnica &#8211; Workshop&#8221; wrap_type=&#8221;standard-width&#8221; row_bg_type=&#8221;color&#8221; color_row_height=&#8221;content-height&#8221; bg_type=&#8221;cover&#8221; parallax_image_height=&#8221;content-height&#8221; parallax_image_movement=&#8221;fixed&#8221; parallax_image_speed=&#8221;standard&#8221; bg_video_loop=&#8221;yes&#8221; parallax_video_height=&#8221;window-height&#8221; row_top_style=&#8221;none&#8221; row_bottom_style=&#8221;none&#8221; parallax_video_overlay=&#8221;none&#8221; row_overlay_opacity=&#8221;0&#8243; remove_element_spacing=&#8221;no&#8221; row_col_spacing=&#8221;0&#8243; row_col_pos=&#8221;default&#8221; row_col_equal_heights=&#8221;no&#8221; row_expanding=&#8221;no&#8221; row_animation=&#8221;none&#8221; row_animation_delay=&#8221;0&#8243; minimize_row=&#8221;no&#8221; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; el_class=&#8221;wshopcont&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_animation=&#8221;none&#8221; col_animation_delay=&#8221;0&#8243; col_bg_type=&#8221;cover&#8221; col_parallax_image_movement=&#8221;fixed&#8221; col_parallax_image_speed=&#8221;0.5&#8243; col_padding=&#8221;0&#8243; col_vertical_offset=&#8221;0&#8243; col_horizontal_offset=&#8221;0&#8243; col_custom_zindex=&#8221;0&#8243; col_sm=&#8221;12&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;no&#8221; custom_css_percentage=&#8221;yes&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0%;margin-bottom: 0%;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<h2>4. Kako s planogrami nagovoriti spremenjene navade kupcev?<\/h2>[\/spb_text_block] [\/spb_column] [spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2021\/03\/delWEB_slo_4.png\" alt=\"\" width=\"1080\" height=\"720\" \/><\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p>Spletno nakupovanje nezadr\u017eno nara\u0161\u010da in fizi\u010dne trgovine se morajo odzvati. Spremenjene navade kupcev kli\u010dejo k osve\u017eitvi vizualnega merchandisinga, pravil in prakse planogramiranja. Uspe\u0161ni planogrami poenostavljajo kup\u010devo navigacijo, pomagajo pri izbiri in izbolj\u0161ujejo taktiko v smeri ve\u010djega dele\u017ea kategorije v skupni nakupovalni ko\u0161arici.<\/p><p>Delavnica, ki vodi udele\u017eence od A \u2013 \u017d skozi planogramiranje, analitiko in psihologijo kupcev, ki so jo spremenile tehnolo\u0161ke spremembe in drugi premiki v dru\u017ebi.<\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;4&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_position=&#8221;last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_button button_text=&#8221;Ve\u010d o delavnici &#8230;&#8221; button_size=&#8221;standard&#8221; button_colour=&#8221;accent&#8221; button_type=&#8221;standard&#8221; rounded=&#8221;yes&#8221; button_dropshadow=&#8221;no&#8221; button_link=&#8221;https:\/\/www.omnibus.si\/workshops\/planogrami-2-0\/&#8221; button_target=&#8221;_self&#8221; align=&#8221;left&#8221; animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_column] [\/spb_row] [spb_row element_name=&#8221;Delavnica &#8211; Workshop&#8221; wrap_type=&#8221;standard-width&#8221; row_bg_type=&#8221;color&#8221; color_row_height=&#8221;content-height&#8221; bg_type=&#8221;cover&#8221; parallax_image_height=&#8221;content-height&#8221; parallax_image_movement=&#8221;fixed&#8221; parallax_image_speed=&#8221;standard&#8221; bg_video_loop=&#8221;yes&#8221; parallax_video_height=&#8221;window-height&#8221; row_top_style=&#8221;none&#8221; row_bottom_style=&#8221;none&#8221; parallax_video_overlay=&#8221;none&#8221; row_overlay_opacity=&#8221;0&#8243; remove_element_spacing=&#8221;no&#8221; row_col_spacing=&#8221;0&#8243; row_col_pos=&#8221;default&#8221; row_col_equal_heights=&#8221;no&#8221; row_expanding=&#8221;no&#8221; row_animation=&#8221;none&#8221; row_animation_delay=&#8221;0&#8243; minimize_row=&#8221;no&#8221; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; el_class=&#8221;wshopcont&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_animation=&#8221;none&#8221; col_animation_delay=&#8221;0&#8243; col_bg_type=&#8221;cover&#8221; col_parallax_image_movement=&#8221;fixed&#8221; col_parallax_image_speed=&#8221;0.5&#8243; col_padding=&#8221;0&#8243; col_vertical_offset=&#8221;0&#8243; col_horizontal_offset=&#8221;0&#8243; col_custom_zindex=&#8221;0&#8243; col_sm=&#8221;12&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;no&#8221; custom_css_percentage=&#8221;yes&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0%;margin-bottom: 0%;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<h2>5. Osve\u017eite ali uspe\u0161no inovirajte va\u0161e produkte<\/h2>[\/spb_text_block] [\/spb_column] [spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2021\/03\/delWEB_slo_5.png\" alt=\"\" width=\"1080\" height=\"720\" \/><\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]<p>Vsi se strinjamo, da so inovacije nujne za rast poslovne vrednosti v hitro spreminjajo\u010dem se digitalnem svetu. Toda na poti skozi tema\u010den gozd ustvarjalnosti in domi\u0161ljije kar 95% inovacij propade. Se da pri tem kaj spremeniti? Se lahko zmanj\u0161a odstotek neuspe\u0161nih poskusov? Celo kar prepre\u010di? Da. Rumena steza ponuja organizacijam orodja in postopke, ki jih pri svojem vsakodnevnem delu uporabljajo uspe\u0161ni ustvarjalci. Za ka\u017eipote na poti skozi labirint dodatno skrbi starodavna modrost pravljic.<\/p><p>Ta delavnica je \u201coutlier\u201d kakor se za inovacije spodobi.<\/p>[\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;4&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_position=&#8221;last&#8221;] [spb_blank_spacer height=&#8221;30px&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_button button_text=&#8221;Ve\u010d o delavnici &#8230;&#8221; button_size=&#8221;standard&#8221; button_colour=&#8221;accent&#8221; button_type=&#8221;standard&#8221; rounded=&#8221;yes&#8221; button_dropshadow=&#8221;no&#8221; button_link=&#8221;\/sl\/narocite-delavnico\/&#8221; button_target=&#8221;_self&#8221; align=&#8221;left&#8221; animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_column] [\/spb_row]\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5af687 e-flex e-con-boxed e-con e-parent\" data-id=\"a5af687\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c021a9f e-con-full e-flex e-con e-child\" data-id=\"c021a9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ab2d24 elementor-widget elementor-widget-heading\" data-id=\"7ab2d24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Partnerski projekti trgovcev z dobavitelji (kapitani) za zdravo rast blagovnih skupin<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-954329b e-flex e-con-boxed e-con e-parent\" data-id=\"954329b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51176e4 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"51176e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ced93f e-flex e-con-boxed e-con e-parent\" data-id=\"3ced93f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30cb6d6 elementor-widget elementor-widget-image\" data-id=\"30cb6d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo-1024x576.png\" class=\"attachment-large size-large wp-image-23529\" alt=\"\" srcset=\"https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo-1024x576.png 1024w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo-300x169.png 300w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo-768x432.png 768w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo-1536x864.png 1536w, https:\/\/www.omnibus.si\/wp-content\/uploads\/2025\/08\/Timsko-delo.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd9babe elementor-widget elementor-widget-text-editor\" data-id=\"fd9babe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"clanek\"><p>V slogi je res mo\u010d in<strong> dobro zastavljena partnerstva med trgovci in dobavitelji lahko odli\u010dno poganjajo rast<\/strong>. Za spodbujanje tak\u0161nih sodelovanj smo razvili strukturiran, a prilagodljiv format delavnic, ki temelji na Vodniku za uspe\u0161no upravljanje blagovnih skupin (UBS 2.0) in preizku\u0161eni metodi \u00bb1 strategija blagovne skupine od A do \u017d\u00ab.<\/p><p>Delavnice so zasnovane kot strate\u0161ka usklajevanja, utemeljena na podatkih, ki postavljajo\u00a0temelje za pilotne projekte,\u00a0strategije rasti\u00a0in skupno postavljanje ciljev.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46c646ac e-flex e-con-boxed e-con e-parent\" data-id=\"46c646ac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d5e621a elementor-align-right elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"4d5e621a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.omnibus.si\/sl\/trgovci-dobavitelji-partnerji\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ve\u010d o delavnici<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e7ed75 e-flex e-con-boxed e-con e-parent\" data-id=\"9e7ed75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-759a8ec elementor-widget-divider--view-line_text elementor-widget-divider--separator-type-pattern elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"759a8ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\" style=\"--divider-pattern-url: url(&quot;data:image\/svg+xml,%3Csvg xmlns=&#039;http:\/\/www.w3.org\/2000\/svg&#039; preserveAspectRatio=&#039;none&#039; overflow=&#039;visible&#039; height=&#039;100%&#039; viewBox=&#039;0 0 24 24&#039; fill=&#039;none&#039; stroke=&#039;black&#039; stroke-width=&#039;1&#039; stroke-linecap=&#039;square&#039; stroke-miterlimit=&#039;10&#039;%3E%3Cpolyline points=&#039;0,18 12,6 24,18 &#039;\/%3E%3C\/svg%3E&quot;);\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tDivider\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3da3fb6 e-flex e-con-boxed e-con e-parent\" data-id=\"3da3fb6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2721a00 e-con-full e-flex e-con e-child\" data-id=\"2721a00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ccc6f9e elementor-widget elementor-widget-text-editor\" data-id=\"ccc6f9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Povezane vsebine<\/h1>[spb_blog blog_type=&#8221;mini&#8221; gutters=&#8221;yes&#8221; columns=&#8221;3&#8243; fullwidth=&#8221;no&#8221; item_count=&#8221;3&#8243; category=&#8221;All, delavnice&#8221; offset=&#8221;0&#8243; order_by=&#8221;date&#8221; order=&#8221;DESC&#8221; show_title=&#8221;yes&#8221; show_excerpt=&#8221;yes&#8221; show_details=&#8221;yes&#8221; excerpt_length=&#8221;40&#8243; content_output=&#8221;excerpt&#8221; show_read_more=&#8221;yes&#8221; social_integration=&#8221;no&#8221; blog_filter=&#8221;yes&#8221; basic_blog_filter=&#8221;no&#8221; pagination=&#8221;infinite-scroll&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;]\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Naro\u010dite delavnico 1. #vzvodi za uspe\u0161ne trgovine z repom in glavo [spb_divider type=&#8221;standard&#8221; text=&#8221;Go to top&#8221; top_margin=&#8221;-10px&#8221; bottom_margin=&#8221;10px&#8221; fullwidth=&#8221;no&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_column col_sm=&#8221;12&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: 0px;margin-bottom: 0px;&#8221; border_size=&#8221;0&#8243; border_styling_global=&#8221;default&#8221; width=&#8221;1\/1&#8243; el_position=&#8221;first last&#8221;] [\/spb_text_block] [\/spb_column] [spb_column col_sm=&#8221;8&#8243; padding_horizontal=&#8221;0&#8243; width=&#8221;2\/3&#8243; el_position=&#8221;first&#8221;] [spb_text_block animation=&#8221;none&#8221; animation_delay=&#8221;0&#8243; simplified_controls=&#8221;yes&#8221; custom_css_percentage=&#8221;no&#8221; padding_vertical=&#8221;0&#8243; padding_horizontal=&#8221;0&#8243; margin_vertical=&#8221;0&#8243; custom_css=&#8221;margin-top: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19392,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-17394","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/pages\/17394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/comments?post=17394"}],"version-history":[{"count":159,"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/pages\/17394\/revisions"}],"predecessor-version":[{"id":23688,"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/pages\/17394\/revisions\/23688"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/media\/19392"}],"wp:attachment":[{"href":"https:\/\/www.omnibus.si\/sl\/wp-json\/wp\/v2\/media?parent=17394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}